1. This tool gives risk score to ecommerce customers - The Economic Times

    This tool gives risk score to ecommerce customers - The Economic Times

    PUNE: Mumbai-headquartered iPredictt Data Labs , an advanced data analytics company, said it has created a tool that can generate a risk score for customers on ecommerce platforms. It is similar to Cibil score for creditworthiness.

    CEO Rohit Verma told ET iPredictt had already carried out a trial and applied for a patent for the tool, Universal Behaviour Identification Exchange (UBIE), in India.

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