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Prediction of advertisement preference by fusing EEG response and sentiment analysis.

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Prediction of advertisement preference by fusing EEG response and sentiment analysis.

Neural Netw. 2017 Feb 16;:

Authors: Gauba H, Kumar P, Roy PP, Singh P, Dogra DP, Raman B

Abstract This paper presents a novel approach to predict rating of video-advertisements based on a multimodal framework combining physiological analysis of the user and global sentiment-rating available on the internet.

Mentions: EEG