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Apple Can Thrive in Connected Home Despite Amazon, Says Barclays

barrons.com

Apple schematics for its "HomePod" connected speaker. Barclays analyst Mark Moskowitz today casts a jaundiced eye on Apple ’s ( AAPL ) prospects in the “home connected hardware market,” the term used to refer to connected devices such as Amazon ’s ( AMZN ) “ Echo ” and the forthcoming “ HomePod ” device from Apple. HomePod, unveiled in June , is slated to go on sale in December, for $349, a price that, as Moskowitz & Co. point out, is “95% more expensive” than the $179 Echo.

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