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Back to basics: What is a chatbot and does my hotel need one? | By Stuart Dickinson

Hospitality Net

Back to basics: What is a chatbot and does my hotel need one? By Stuart Dickinson , Freelance journalist, copywriter and media developer Comments A chat what? While the term chatbot might still be a foreign term for some hotel owners, this technology is quickly gaining momentum in the hospitality and travel industries as more marketing experts begin to harness its potential. And chances are you've already interacted with a chatbot.

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