1. Articles from Advertising Age

    adage.com

  2. 1-14 of 14
    1. Publishers Team Up in Fight Against Google, Facebook | Digital - AdAge

      Publishers Team Up in Fight Against Google, Facebook | Digital - AdAge

      - Read additional free articles each month - Comment on articles and featured creative work - Get our curated newsletters delivered to your inbox Register Now By registering you agree to our privacy policy , terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time. Are you a print subscriber? Activate your account . Strength in Numbers: Publishers Team Up in Fight Against Google and Facebook By George Slefo . Published on June 19, 2017 .

      Read Full Article
      Mentions: Reuters Apple Google
    2. Love Connection: How Brands Are Using AI to Find Influencer Matches

      Love Connection: How Brands Are Using AI to Find Influencer Matches

      - Read additional free articles each month - Comment on articles and featured creative work - Get our curated newsletters delivered to your inbox Register Now By registering you agree to our privacy policy , terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time. Are you a print subscriber? Activate your account . Love Connection: How Brands Are Using AI to Find Influencer Matches By Kate Kaye .

      Read Full Article
    3. Glossary: What Martech Buzzwords Really Mean | Digital - AdAge

      Glossary: What Martech Buzzwords Really Mean | Digital - AdAge

      Most Popular Attempting to speak with someone who's fluent in martech is not easy. For starters there is the jargon, a miasma of buzzwords and phrases. You might, in the very same sentence, encounter both "holistic consumer experience" and "tag management system." Although smiling and nodding does help, trying to make sense of what they actually mean is far more effective.

      Read Full Article
    4. The Go-To Glossary for Marketers Needing to Brush Up on Ai | Digital - AdAge

      The Go-To Glossary for Marketers Needing to Brush Up on Ai | Digital - AdAge

      By Garett Sloane . Published on February 07, 2017 Every corner of marketing and technology is being shaped by AI. Credit: Bakal/iStock Most Popular It's not enough for marketers to collect petabytes of data; it takes a sharp mind to make sense of it all. Actually it takes a nonhuman one. That's why artificial intelligence has invaded the marketing world, with Facebook, Google , Salesforce, IBM , Amazon and others building machine learning into their platforms.

      Read Full Article
      Mentions: Amazon Google IBM
    5. CES Signals Even More Disruption From Connectivity

      CES Signals Even More Disruption From Connectivity

      By Shannon Denton CES 2017 attendees test new technologies. Credit: Courtesy CTA Most Popular Advances in data science, inexpensive electronic components and ubiquitous wireless service have made it possible for intelligence to be built into just about any product, from industrial equipment, cars and homes to watches, clothing and medical devices.

      Read Full Article
    6. How Marketers Are Using AI to Improve the Brand Experience

      How Marketers Are Using AI to Improve the Brand Experience

      By Beth Snyder Bulik IBM'S Watson gives an assist to veteran kids' brand Credit: Courtesy IBM Most Popular Artificial intelligence can thank Hollywood for its bad rep. Movies like "Ex Machina" and the "Terminator" series conjure up futuristic doomsday scenarios where intelligent machines wreak havoc on humans. However, in real life, humans are already surrounded by artificial intelligence.

      Read Full Article
    7. In-Car Advertising: Gm, Ibm Pair Watson and OnStar to Deliver Brand Messages

      In-Car Advertising: Gm, Ibm Pair Watson and OnStar to Deliver Brand Messages

      Watson Yields Big Programmatic Returns for IBM The automaker stated that the new capabilities will be available by the end of 2017 in more than two million 4G LTE connected vehicles and millions of GM vehicle brand app-enabled mobile devices. Users must opt-in to the service. Then, Watson "will learn the driver's preferences, apply machine learning and sift through data to recognize patterns in their decisions and habits.

      Read Full Article
    8. Salesforce Introduces AI-Powered 'Einstein' Service

      Salesforce Introduces AI-Powered 'Einstein' Service

      Aleady a member? Sign in Get More From Ad Age Register to become a member today. You'll get the essential information you need to do your job better, including 7 free articles per month on Ad Age and Creativity Ability to comment on articles and creative work Access to 9 custom e-newsletters like Ad Age Daily, Ad Age Digital and CMO Strategy To get unlimited content and more benefits, check out our Membership page Register Now Want more Access, Content & Connections?

      Read Full Article
    9. Metrics Mess: Five Sad Truths About Measurement Right Now

      Metrics Mess: Five Sad Truths About Measurement Right Now
      AdAge.com (subscription)Metrics Mess: Five Sad Truths About Measurement Right NowAdAge.com (subscription)(Thankfully, Trendrr has technology, including so-called natural language processing, that can filter out off-topic tweets.) Social-media conversations are constantly being hijacked, both accidentally and on purpose. One lesson we have to relearn every ...and more »
      Read Full Article
    1-14 of 14
  1. Categories

    1. Default:

      Discourse, Entailment, Machine Translation, NER, Parsing, Segmentation, Semantic, Sentiment, Summarization, WSD